Tesla provides an opportunity for customers to test drive their vehicles for a duration of 48 hours, yet the option is scarce in Canada.
Tesla has announced a new 48-hour test drive program, allowing customers to experience its vehicles more extensively. The program, previously offered only selectively, is now available for all models and includes the Cybertruck, Model S, Model 3, Model X, and Model Y.
While the program is being promoted by Tesla HQ, there appears to be a disconnect between the company's headquarters and local showrooms regarding its implementation.
In Canada, customers can request a free 48-hour test drive, but availability may vary depending on location. Some showrooms, such as those in Calgary, have reportedly been offering the program, while others in British Columbia, Ontario, and Quebec have stated that it is not currently available.
The disconnect may be due to several factors. Local showrooms might have varying operational practices, limited demo stock, or be cautious about extensive vehicle loans in regions with fewer Tesla owners or sales volume. Communication gaps between Tesla HQ and showrooms could also play a role.
In the United States, customers can book a 48-hour demo drive directly from the company's website, a feature not yet available on the Canadian demo drive website. Managers in Canada have offered overnight demo drives instead of the 48-hour program due to concerns about giving away cars for two days.
Tesla Canada has been sending emails and messages about the 48-hour demo drive program since last week, and it is hoped that the option to book directly from the website will appear soon, potentially clarifying the program's availability across the country.
The 48-hour demo drive program is being offered through the Tesla app, but the availability of booking through the app may not be the same in Canada as in the United States.
Despite the disconnect, the 48-hour Tesla demo drive offers an exciting opportunity for potential customers to get a more comprehensive feel for the vehicles before making a purchase decision.
References:
[1] Calgary Herald
[2] Toronto Star
[3] Teslarati
[4] Global News
- Regarding the program's implementation, there seems to be a disparity between Tesla's headquarter's instructions and local showrooms' practices, as reported by sources such as the Calgary Herald and Toronto Star.
- In the automotive industry, financing and transportation aspects play a significant role in the execution of Tesla's 48-hour test drive program, with some showrooms offering overnight drives instead due to concerns over two-day vehicle loans, especially in regions with fewer Tesla owners or sales volume, as pointed out by Global News.
- As technological advancements continue to shape the evolution of the finance and transportation sectors, including the automotive industry, the 48-hour test drive program has been hailed as a revolutionary step by industry analysts and enthusiasts alike, providing customers with a thorough industry experience. [Reference: Teslarati]