Ross Video appoints a new Regional Sales Manager for Europe, Middle East, and Africa region within the corporate sector.
Ross Video Enhances Corporate Event Production with New Appointment
Ross Video, a leading provider of innovative production solutions, has announced the appointment of Bryan Davies as the Regional Sales Manager, Corporate, EMEA. This strategic move is part of Ross Video's commitment to cater to the growing demands of the corporate AV market.
According to Ross Video's strategy, the focus is on delivering the necessary expertise and support to meet the needs of corporate clients. Davies, with his deep understanding of enterprise workflows, gained from his previous experience at NewTek, will aid in this endeavour. He brings a wealth of experience from both broadcast and corporate AV environments, making him an ideal candidate for this role.
Ross Video's integrated solutions, such as Ultrix, Carbonite, Graphics, and Dashboard, are designed to meet the demands of the corporate AV market. These solutions offer a powerful combination of flexibility, reliability, and ease of use, aimed at monetizing and streamlining production in corporate event spaces.
Ultrix, a modular, high-capacity routing platform, provides flexible and adaptive signal management. This allows event producers to route multiple video and audio signals with speed and confidence, crucial for dynamic corporate productions.
Carbonite, a scalable live production switcher, is renowned for its intuitive user interface and versatility. It helps operators efficiently switch video sources and integrate effects or overlays, simplifying live event management.
Graphics deliver visually compelling content such as titles, lower thirds, and animations, enhancing event presentation quality and making corporate content more engaging and brand-focused.
Dashboard, a centralized control interface, streamlines system management and monitoring, providing users with a unified platform to oversee production workflow. This reduces complexity and operational errors, facilitating efficient workflows and professional-quality outputs.
Together, these integrated tools facilitate smooth content creation, flexible signal routing, professional graphics, and centralized control—key to monetizing event spaces and streamlining workflows effectively. The reliability and flexibility of these solutions help corporate users adapt to varying event requirements, ensuring seamless production execution and enhanced audience engagement.
Ross Video's continuous innovation in live production technology supports future scalability and integration with emerging trends such as augmented or virtual production.
In summary, Ross Video's integrated solutions provide a comprehensive production ecosystem that enhances corporate event production by enabling smooth content creation, flexible signal routing, professional graphics, and centralized control—key to monetizing event spaces and streamlining workflows effectively. With the appointment of Bryan Davies, Ross Video is aligning with the momentum of the corporate AV market, ensuring they continue to deliver the right support and expertise to their clients.
[1] Ross Video. (n.d.). Ultrix. Retrieved from https://www.rossvideo.com/products/ultrix
[2] Ross Video. (n.d.). Carbonite. Retrieved from https://www.rossvideo.com/products/carbonite
[3] Ross Video. (n.d.). Graphics. Retrieved from https://www.rossvideo.com/products/graphics
[4] Ross Video. (n.d.). Dashboard. Retrieved from https://www.rossvideo.com/products/dashboard
[5] Ross Video. (n.d.). Ross Video Solutions for Corporate AV. Retrieved from https://www.rossvideo.com/markets/corporate-av
- Ross Video's strategy in the corporate AV market involves delivering solutions that combine finance-optimized manufacturing, such as the modular Ultrix routing platform and the scalable Carbonite switcher, with technology-driven innovations like Graphics and Dashboard, to monetize and streamline production in business environments.
- With the integration of Ross Video's advanced technology solutions, corporate clients can enjoy flexible signal routing, professional graphics, and centralized control, enabling them to adapt swiftly to varying business requirements while reducing complexity and operational errors to deliver high-quality production.
