MullenLowe Appoints Chris Denson as Innovation Lead
MullenLowe, a leading global advertising agency, has announced the appointment of Chris Denson as their Innovation Director. In his new role, Denson will not be confined to one department but will work closely with the creative, strategic, and digital experience practices of the agency.
Denson's extensive career spans several areas of the marketing ecosystem, including advertising, entertainment, technology, content creation, and leadership. His main remit at MullenLowe is to explore and apply emerging innovation, focusing on client initiatives, global startup communities, pop culture, and the agency itself.
One of Denson's key responsibilities will be working with MullenLowe's key clients, such as Unilever and Electronic Arts (EA). He will also be involved in working with pop culture and global startup communities.
Denson's role at MullenLowe does not limit him to one department. He will work across various areas, including client initiatives, global startup communities, pop culture, and the agency itself. This cross-functional approach is expected to bring a fresh perspective and drive innovation throughout the agency.
Chris Denson's appointment is a significant move for MullenLowe as they continue to evolve and adapt in the rapidly changing marketing landscape. With his wealth of experience and innovative mindset, Denson is poised to make a significant impact on the agency and its clients.
As the industry continues to evolve, it's clear that MullenLowe is committed to staying at the forefront of innovation. With Denson on board, they are well-positioned to deliver cutting-edge solutions to their clients and continue to push the boundaries of creativity.
