Luxury electric SUV, BYD Yangwang's U8L, kicks off pre-sales: prices starting at a bold $180,700
Yangwang U8L Luxury SUV Makes Debut, Kicks Off Pre-Sales
The Yangwang U8L, an extended and luxurious variant of the U8 off-road SUV, made its debut at the Shanghai Auto Show on April 23, 2024. The SUV, which features a 24-karat gold logo and a spacious 6-seat interior, officially started pre-sales on July 31, 2024, at 2:30 PM Beijing time [1][2][4].
The U8L, built on BYD's e4 technology, is equipped with a four-motor powertrain that delivers over 1,000 horsepower [1][3][4]. Interested customers can reserve the U8L for RMB 20,000 and receive a RMB 30,000 optional feature fund [3]. The U8L is priced at RMB 1.3 million during pre-sales [3][4].
BYD, the manufacturer of the U8L, also announced plans to launch its high-end Yangwang brand in Europe [5]. The U8L is one of the most expensive models available in China from a domestic automaker [4].
In addition to the U8L, Yangwang launched the U7 sedan on March 27, 2024, with a starting price of RMB 628,000. The brand also introduced the U9, a two-seat electric supercar, on February 25, 2024, with a starting price of RMB 1.68 million [2].
In June 2024, Yangwang sold a total of 205 vehicles, marking a year-on-year decrease of 50.96 percent but a month-on-month increase of 47.48 percent. Specifically, the U8 sold 64 units, the U9 sold 9 units, and the U7 sold 132 units [2].
[1] Shanghai Auto Show 2024: Yangwang U8L Debuts
[2] Yangwang U8L, U7, and U9 Sales Figures for June 2024
[3] Yangwang U8L Pre-Sales Details and Pricing
[4] BYD to Launch Yangwang Brand in Europe
[5] Yangwang U8L: A Luxurious and Powerful New SUV
- The Yangwang U8L, an extension of the U8 off-road SUV, is built on BYD's e4 technology, a testament to the advancements in the automotive technology sector.
- The U8L's four-motor powertrain, backed by BYD technology, promises over 1,000 horsepower, setting a new benchmark in the transportation industry.
- The pre-sales for the U8L have commenced in China's market, with the domestic price set at RMB 1.3 million, a significant move in the finance sector.
- With the U8L, BYD looks to expand its Yangwang brand not only in China but also in the European market, a strategic move in the global automotive industry.
- Despite a year-on-year decrease in sales, Yangwang recorded a month-on-month increase in June 2024, indicating a potential recovery in the EV market, with the U8L, U7, and U9 as key contributors.
