Investment of $12M secured by Ultra forits cutting-edge gaming platform, labelled as 'next-generation'
Ultra's $12 Million Funding Round: A Leap Towards Revolutionizing the Gaming Industry
Ultra, a pioneering platform aiming to return value to gamers, developers, and publishers, has secured a $12 million funding round, marking a significant step towards redefining gameplay, publishing, and monetization. This vision is being actualized through the development of a Web3 gaming operating system, designed to deliver a seamless, interoperable, and enriched experience for all.
The funding round attracted interest from the gaming, blockchain, and technology sectors, with Muhammed Yesilhark, CIO at NOIA Capital, acknowledging Ultra's leadership and vision in the gaming industry. NOIA Capital's NOIA Digital Assets fund led the funding round.
Gus van Rijckevorsel, a transformational leader and serial entrepreneur, has been appointed as CEO of Ultra. His appointment underscores Ultra's commitment to driving innovation and pushing the boundaries of player experience and ownership. In a statement, van Rijckevorsel compared Ultra's goal to Netflix's redefinition of media consumption, aiming to do the same for the gaming industry.
The platform's strategy is multifaceted. It provides a development-first infrastructure that empowers builders with control, offering zero gas fees, high performance with minimal latency, and support for C++ programming. This caters to developers by enabling the creation of complex, real-time, and interactive gaming experiences.
Ultra also utilizes an NFT UNIQ standard, embedding business logic directly into tokens, unlocking new possibilities for interactive digital assets and innovative monetization methods. The platform offers a rich toolkit, including SDKs, APIs, integrated wallet and NFT explorer tools, and random number generation (RNG) services, to streamline game and application development on the platform.
Ultra supports complex game ecosystems that combine real-time gameplay, resource management, strategic decision-making, and token-driven community governance. Projects like EMPIRES, which merges meta-strategy with FPS gameplay, exemplify this approach.
The platform also embraces a "super app" approach, fusing social interaction, gameplay, creator tools, and blockchain infrastructure, positioning Ultra not just as a platform but as a comprehensive gaming and content ecosystem. This approach competes with both decentralized and traditional gaming distribution models.
The Web3 gaming aspects of Ultra are powered by the company's high-performance layer-1, the Ultra Blockchain. Popular blockchain games on Ultra include Ubisoft's Champions Tactics: Grimoria Chronicles, Poly Gunnerz, Katana Inu, and Phantom Galaxies. Notably, most of the games on Ultra's platform are available in both Web3 and non-Web3 versions.
The growth of the gaming industry and audience necessitates new models of distribution and engagement. Ultra's ambitious plans to disrupt the traditional game development and distribution cycle aim to meet this need by building at the intersection of emerging technologies and digital assets. The platform's main goal is to address this need by returning value to all stakeholders in the gaming ecosystem.
With the new capital, Ultra plans to hire top-tier talent and continue expanding and upgrading the Ultra platform. Maxime van Steenberghe, a former partner at Circle Strategies, has been appointed as the Chief Operating Officer of Ultra to lead this expansion.
In conclusion, Ultra's strategy following the funding round emphasizes building a fast, scalable, and financially accessible platform to catalyze innovation across game creation, digital asset monetization, and community engagement. This approach aims to reshape the global gaming landscape through Web3 technology, effectively challenging outdated industry models, particularly in Europe.
- The funding round attracted interest from the gaming, blockchain, and technology sectors, with the new capital set to be utilized for hiring top-tier talent and continued expansion of the Ultra platform, potentially leading to news about advanced developments in Web3 gaming technology.
- Ultra's ambitious plans to disrupt traditional game development and distribution models by building at the intersection of emerging technologies and digital assets include strategies for monetization, community governance, and the creation of a seamless, interoperable, and enriched gaming experience through the use of Web3 technology.
