Instruction for Streaming Live on Instagram: Suggestions and Efficient Strategies
In this guide, we'll walk you through the process of creating a captivating cover photo for your IGTV channel using Kapwing, and provide tips on how to build a strong creator presence on Instagram before reaching the 1,000 follower requirement to go live.
Creating Your Instagram Cover Photo with Kapwing
- Uploading an Image: Start by uploading your desired image to Kapwing. You can do this by selecting and then .
- Resizing Your Image: To resize your image, select and use the tool. Remember, the recommended dimension for Instagram Cover Photos is 9:16.
- Changing Font Styles, Sizes, Colors, and Background Colors: To change these elements, select at the top toolbar. Here, you can customise your text to suit your brand.
- Adding Other Images: You can add other images such as icons, GIFs, or emojis to your cover photo. To do this, simply click on the button.
- Erase Background: To erase your background image, click on your image and select , then use the tool and the tool.
- Exporting and Downloading Your Cover Photo: Once you're satisfied with your creation, select and then .
Building a Strong Creator Presence on Instagram
To create a strong creator presence on Instagram, focus on creating high-quality, consistent content that resonates with your target audience and actively engaging with your community. Here are some key strategies:
- Optimise Your Profile: Use a recognisable username and relevant keywords in your name field for better searchability. Craft a clear, engaging bio and use a link-in-bio tool to consolidate important links.
- Define and Focus on a Niche: Post content tailored to a specific theme or audience segment, and interact with similar creators to attract like-minded followers.
- Use Instagram Stories and Reels Daily: Stories keep you visible to followers, while Instagram prioritises Reels for organic reach, especially those using trending sounds and original creative twists.
- Engage Authentically and Promptly: Respond to comments and messages early after posting to build community and encourage interaction.
- Collaborate and Cross-Promote: Partner with creators who share your target audience and promote your Instagram on other platforms where you have followers.
- Post When Your Audience is Active and Use Relevant Hashtags: This aligns with Instagram’s current algorithm to enhance discoverability.
By applying these tactics consistently, you can build a meaningful presence and grow your followers to the required threshold for going live.
[1] Instagram for Business [2] Hootsuite [3] Buffer [4] Sprout Social
- Utilize technology, such as Kapwing, for designing your Instagram cover photo, and leverage social-media platforms like Instagram, Hootsuite, Buffer, and Sprout Social for building a consistent and strong creator presence.
- Incorporate engaging content, trending sounds, and original creative twists in your Instagram Reels, alongside deploying high-quality posts and active community engagement to boost your presence on social-media entertainment platforms.
