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Google aims to assert dominance in the artificial intelligence sector of Germany's market

Rival chat platform to ChatGPT emerges in AI market

Google's Vice President Central Europe, Philipp Justus, oversees more than thirty nations in his...
Google's Vice President Central Europe, Philipp Justus, oversees more than thirty nations in his role.

Google Aims to Lead Germany's AI Future

Google aims to assert dominance in the artificial intelligence sector of Germany's market

Google, the worldwide search engine leader, aspires to dominate Germany's artificial intelligence (AI) market. The company's Germany CEO, Philipp Justus, revealed the American tech giant's ambitions in an interview on the podcast, "So techt Deutschland."

AI-powered personal assistants and smart delegation of tasks are becoming a reality due to generative artificial intelligence. Despite Google's prominent role in search engines, many associate AI chatbots with ChatGPT instead. However, Justus intends to change this perception.

Google has spent over a decade developing substantial AI research findings and transforming them into practical applications. Their goal is to create products that benefit everyone and not just a select few. In the interview, Justus also mentioned that German consumers are receptive to AI technology, with 67 percent using it at least occasionally. Simultaneously, 60 percent of respondents want Germany to reduce its dependence on US-based AI companies.

Google's approach to maintaining German sovereignty comes from allowing their cloud clients the freedom to decide where to store their data. This could be in Germany, Europe, or any location worldwide. The CEO emphasized the necessity of forming partnerships with European companies like T-Systems and the Schwarz Group to achieve this mission.

Overall, Justus sees potential for growth in Germany's economic use of AI. Believing that AI agents and new technologies can significantly boost productivity and accelerate growth, Justus contends that Germany faces a skilled labor shortage rather than a lack of job opportunities.

"So techt Deutschland" interviews industry leaders, innovators, and politicians about Germany's technology landscape. You can listen to the full interview with Frauke Holzmeier and Andreas Laukat via the ntv app, RTL, Amazon Music, Apple Podcasts, Spotify, and the RSS feed. If you have questions for these hosts, you can email [email protected].

  1. Google, in its pursuit to lead Germany's AI future, is emphasizing its employment policy to attract talent, aiming to create AI products that benefit the community, not just a select few.
  2. As the AI landscape evolves, Google is investing in partnerships with European companies like T-Systems and the Schwarz Group, recognizing the importance of artificial-intelligence technology in Germany's economic growth, particularly in alleviating the skilled labor shortage.

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