CTA Warns Against Expanding Emergency Alert System Despite High Effectiveness
Nearly all Americans rely on their cellphones for emergency alerts, with 98% owning one. A recent test showed 95% received alerts via their phones. However, expanding the Emergency Alert System (EAS) and Wireless Emergency Alerts (WEA) may not be beneficial, according to the Consumer Technology Association (CTA).
The CTA, which represents the consumer technology industry, has expressed concerns about expanding EAS and WEA. They believe the current system is highly effective, with most Americans receiving alerts through WEA on their mobile devices, not terrestrial radio or broadcast television. However, they warn that expanding the system could lead to alert fatigue and duplicate existing alerts.
In an October 2023 test, the effectiveness of the current system was demonstrated, with 95% of U.S. adults receiving or hearing an emergency alert via their phone. Despite this, the CTA opposes further expansion due to potential complications and costs. They argue that the benefits may not outweigh the burdens of expansion in terms of cost and time.
While the current EAS and WEA system is highly effective, the CTA cautions against expanding it due to potential alert fatigue and duplication of existing alerts. They believe the current system, with nearly all Americans owning a cellphone, is sufficient for receiving emergency and public safety information.
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