EveryMatrix Breaks into North America with Caesars Entertainment Collaboration
Caesars Entertainment Boosts Presence in North America Through Expansion with EveryMatrix
In a major move for the online gaming industry, EveryMatrix, a technology provider, has partnered with Caesars Entertainment to bring their casino games to digital platforms across five new territories. This expansion marks EveryMatrix's significant foray into the North American market.
Massive Game Variety and Enhanced Interaction Features
EveryMatrix's casino games are delivered via their proprietary software, SlotMatrix. With over 34,000 games from more than 350 studios, SlotMatrix boasts one of the largest content collections in the industry. The offerings include live gaming, player engagement tools, and gamification features such as tournaments, free spins, and leaderboards.
Industry Leaders React to Partnership
Erik Nyman, President of EveryMatrix Americas, was thrilled about the partnership, stating, "Partnering with a giant like Caesars Entertainment is an honor. Their strong brand equity speaks for itself." Nyman highlighted the unique features of SlotMatrix, deeming it a "game changer for brands."
Matt Sunderland, Caesars Senior Vice President and Chief Operating Officer, added, "We're excited to boost our online casino platforms with an expanded game selection, providing our players with a more engaging and enjoyable gaming experience."
Caesars' Growing Online Casino Diversification
This collaboration follows Caesars' recent partnership with ODDSworks, announced in February 2025. These deals showcase Caesars' continuous efforts to diversify its online gaming offerings. While sports betting is legal in 39 US states, online gaming, specifically online casinos, remains heavily regulated in all but six states.
Impact on the Online Casino Landscape
EveryMatrix and Caesars Entertainment's partnership signifies a growing trend in the online gambling industry towards diverse and interactive content offerings. As the market evolves, partnerships like these may shape the future of online casino gaming in North America.
Some Background Information:
- The United States: Currently, only seven states - Connecticut, Delaware, New Jersey, Pennsylvania, Maryland, West Virginia, and Rhode Island have legalized and regulated online casinos. States without regulated online casinos often see players turning to offshore casinos.
- Canada: Canada's online gaming sector is largely unregulated, with some licensed operators but much activity occurring outside of a formal federal regulatory framework.
- Mexico: Mexico is currently reviewing its gambling laws with the intention of regulating online gambling to align with other aspects of its gambling industry.
The online casino market in North America is growing, with fragmented regulations across different countries and states. However, technological advancements and legislative expansions drive its development.
- Following their partnership with ODDSworks in February 2025, EveryMatrix's collaboration with Caesars Entertainment further strengthens Caesars' growing online casino diversification.
- EveryMatrix's addition of their casino games to Caesars Entertainment's digital platforms, delivered via their proprietary software SlotMatrix, introduces a massive game variety and enhances interaction features for North American players.
- As the online casino gaming landscape in North America evolves, the partnership between EveryMatrix and Caesars Entertainment may shape the future of online casino gaming, highlighting a growing trend towards diverse and interactive content offerings.
